Bluffton, South Carolina real estate market update: May 2025

Bluffton, South Carolina continues to experience a dynamic real estate market this spring. While the town’s charm remains a constant, recent market activity reflects some notable shifts that buyers and sellers alike should be paying close attention to.

Inventory levels have risen sharply over the past two months. This time last year, there were 848 homes for sale in Bluffton. Fast forward to today, and inventory has jumped 10.7% to 939 homes — the highest level of available homes seen since the pandemic. With more choices available, buyers are starting to gain more leverage in negotiations, and the market is officially transitioning into buyer-friendly territory.

The average days on market also ticked upward, reaching 80 days compared to 74 days just a month ago. This figure now represents the longest time to sell a property that Bluffton has seen since the pandemic years. It’s another clear signal that buyers are taking more time to make decisions, and sellers must price carefully to stay competitive.

Closed sales have slowed slightly year over year. As of the beginning of May 2025, there have been 397 closed sales year-to-date, compared to 419 sales at the same point last year. That’s a 5.25% decrease in overall activity. With 939 homes currently listed and an average of 132 sales per month, Bluffton now has a 7.1-month supply of homes — up from 6.8 months just last month. Generally, anything over six months of inventory points to a buyer’s market, and Bluffton has crossed that threshold.

Pricing trends reflect these shifts as well. The median sales price in Bluffton is now $532,500, down 4.91% from $560,000 at the same time last year. It’s a modest correction, but one that could become more pronounced if inventory growth continues and demand remains steady or softens further.

Much of the current market uncertainty can be tied back to broader economic factors. Tariffs and sustained higher interest rates have caused some hesitation among buyers, especially those stretching for affordability. The sudden surge in inventory over the past 60 days has accelerated the market’s move into buyer territory, and it remains to be seen how new policies out of Washington, D.C., will shape the landscape heading into the summer months.

For now, Bluffton is firmly in a buyer’s market for the first time in several years. It will be fascinating to watch how sellers, buyers, and the broader market respond as 2025 continues to unfold.

Dan Prud’homme is the Visionary & Success Coach of The Prud’homme Team at William Raveis Real Estate. dan@danprudhomme.com theprudhommeteam.com