Bluffton Township Fire District launches “Name Our Mascot” contest

The Bluffton Township Fire District’s Community Risk Reduction Division has launched a community-wide contest to help name its newest team member—a dynamic, fire engine-inspired robot mascot designed to support the District’s public education and outreach efforts.

The contest opened July 7th, and runs through August 7th, 2025, at 5:00 PM. Community members of all ages are invited to submit their most creative name idea for the new character, which will be featured alongside longtime favorite, Sparky® the Fire Dog, at future events and safety campaigns.

“We’re excited to introduce a new mascot that reflects the energy and innovation of our fire safety programs,” said Stephen Combs, Public Information Officer for the Bluffton Township Fire District. “This character will help us better connect with all ages—especially young learners—while complementing the legacy of Sparky®, who isn’t going anywhere. We see this as an opportunity to grow our outreach and bring our fire safety messages to life in fun, memorable ways.”

Entries are limited to one per person and must be submitted through the official contest page at blufftonfd.com/name-our-mascot-contest/.

The winning name will be selected by the Fire District’s Community Risk Reduction team and announced via social media following the contest’s close. The winner will receive:

• Lunch for four at Bluffton Township Fire District Headquarters
• A Bluffton Fire swag pack
• Recognition on a newly designed poker-chip-style challenge coin featuring the mascot and the winning name

The new character, a transformer-style robot with a fire engine theme, is part of the District’s growing toolkit to creatively engage the public in lifesaving fire and life safety education. Plans are also underway to develop a costumed version of the mascot to join Sparky® at local events, school visits, and community activities.